Francis Zierer



I help brands tell stories.

I always wanted to be an author. In college, I thought I was becoming a journalist. By the end, I realized I was studying marketing.
 
Now I understand it’s all just storytelling — all that’s different is whose story you’re telling and to whom. I’m good at this because I’m cursed with an inability to stop asking questions like “why?” and “can you tell me a bit more about that?”

As a professional, there is one value I hold firm, through which you can understand what it’s like to work with me: work is a social pursuit and as such carries three distinct responsibilties. The first is paramount and contains the second and third.

1. To your customer: deliver a high-quality product that improves their lives.
2. To your employer: bring your best, day in and day out.
3. To your colleagues: push them to be better. Don’t accept “good enough.”

Currently building Creator Spotlight at beehiiv, the newsletter platform built for growth. Creator Spotlight is a beehiiv-owned publication covering success stories from across the creator economy.

Read a recent issue here.

Francis Zierer
franciszierer@gmail.com
1 (707) 496-0798

Talk soon.



A few highlights:
- Launched a corporate TikTok account to 1.4M views and 14k followers in 1 month.
- Directly responsible for over $1.5M in pipeline for Air over 2 years
- My research influenced a 5-year product calendar and research calendar for Fortune 500 client.
- Produced a campaign recognized by Adweek, Ad Age, Little Black Book, and more.

Education:

Lewis & Clark College (Class of 2016)
- Rhetoric & Media Studies B.A.
- English Literature Minor

Career history:

beehiiv (1/2024 – Present)
-  Lead Editor, Creator Spotlight


Air (05/2021 – 10/2023)
- Manager, Content Marketing (1.5 years)
- Specialist, Content Marketing (1 year)


KeeperAI (12/2020 – 06/2021)
-  Advisor, Social Media Strategy

P9 Design (09/2020 – 05/2021)
- Design Research Associate (Contract)

Freelance Copywriter  (10/2018 – 05/2021)

Various cafés and restaurants (09/2016 – 03/2020)
- Barista (1 year)
- Kitchen Manager (2 years)
- Line Cook (0.5 years)